The article highlights the importance of CAHPS pre-conditioning for Medicare Advantage plans. With CAHPS scores heavily influencing Star Ratings, health plans can use strategic direct mail to improve member satisfaction. By sending personalized, emotionally resonant messages before surveys, plans ca…

Lead nurturing doesn’t have to be tedious or time consuming to be effective. And you don’t have to break the bank to make meaningful connections that lead to life-long customers who love your business. You can maintain current client relationships, build new ones and ensure that you remain fully eng…

Kaiser Family Foundation recently reported that the number of health plans offering MA to eligibles has nearly doubled in the past 5 years. Increasing competition has made it more important than ever for health plans to get the most out of their outreach campaigns. So, when looking to increase CAHP…

For some people, this time of year comes hand-in-hand with a familiar trope—making and breaking resolutions. But with thoughtful connection and intentionality, business leaders can create realistic expectations, shape company culture, inspire optimism and ensure engagement in the year ahead.

“Having personally been at Hallmark and experienced their creative studios, I am delighted to see their special talents are back for the fifth year to create a special touch for our members, partners and sponsors with a unique card, just for the CXPA,” says Diane Magers, CEO of CXPA. “This card is a…

Purpose, design, customization and mailing services, this easy guide covers it all and will make the process of sending company holiday cards smooth and effortless.

Administrative Professionals Day. National Secretaries Day. Admin Day. Whatever you call it, it’s worth marking on your calendar. However, too many businesses let the holiday slip by uncelebrated. It takes just minutes to make employees feel appreciated. Check out our ideas below to get started reco…

Valentine’s Day and customer appreciation go hand in hand. By recognizing your customers during this often-overlooked holiday, you can surprise and delight your customers.

Reaching customers in authentic ways transcends basic customer service. Because of this, earning customer loyalty is sometimes easier said than done. In today’s world, people don’t trust advertising; they trust what their friends tell them. And they have hundreds of ways to connect with those friend…

Companies can utilize the power of a handwritten note to express gratitude and recognition of their employees and customers.

The New Year is a time of both reflection and planning ahead. For businesses, it’s the perfect opportunity to recognize and reconnect with customers and employees as well as celebrate individual milestones and company-wide successes.

SRP customer service representatives recently shared their experiences with the Customer Care program.