Greeting Cards for Customers and Clients

The Newest Ways to Utilize Greeting Cards for Customers

Sending business greeting cards to customers certainly is not a new idea, but there are definitely ways that greeting cards for customers are being used in new and different ways to produce business results.

1) The Ho-Hum Holiday Card Gets a Boost

Customer Christmas cards have been a staple for many traditional businesses with Christian roots. Today’s businesses target the celebration preferences of their customers from Hanukkah to Chinese New Year. Across the holiday card spectrum, the current business climate calls for more than just messages of merry, happy or greetings. It requires a specific business holiday greeting card that infuses warmth and appreciation.

2) Surprise and Delight Moments Plus Genuine Messages of Appreciation

Customer appreciation cards that arrive at unexpected times create a moment of joy for customers. This is especially true for birthday cards and unexpected holiday cards like Thanksgiving and Valentine’s Day.

3) Improve Client Retention, Cross-Selling and Customer Lifetime Value

Greeting cards for customers are received differently from other forms of marketing, giving your company a chance to break through the inundation of marketing messages and to truly connect. Hallmark cards are proven to be opened, read, understood and acted on more than other marketing formats and other greeting cards. 

4) Empower Employees to Send Greeting Cards to Customers

Hallmark’s award-winning Customer Care Solution provides an easy, accountable way for customer service associates to send greeting cards after an interaction with a customer. This solution is producing business results for organizations like Evergy. You can learn more at Hallmark for Customer Experience or contact us for more information about this corporate solution.