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How to Create the Perfect Holiday Card List for Your Company

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50 Professional Thank You Card Ideas

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From Inbox to Mailbox: The Role of Data in Personalizing Direct Mail for Medicare Advantage Plans

Personalizing communication is one of the most effective ways for health plans to build stronger, lasting relationships with their Medicare Advantage (MA) members. With the average MA beneficiary now able to choose from 43 plans—more than twice the options available in 2018, according to KFF researc…
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How Cards Can Improve Networking in B2B

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10 Tips for Handwriting Beautiful Cards

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How to Honor Veterans in Your Business With Thoughtful Cards & Gestures

In today's world, where gestures of appreciation can truly make a difference, prioritizing the recognition of veterans within your business is essential. Veterans bring unparalleled dedication, resilience, and leadership to any workforce. Their contributions, both in military service and civilian li…
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Heartfelt Ways to Show Appreciation to Veterans with Cards

Showing appreciation to veterans is more than a kind gesture—it's a way to honor their sacrifices. Personalized cards offer a meaningful expression of gratitude, creating a deep emotional impact.
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10 Tips for Creative Corporate Christmas Cards

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Personal Fonts by Hallmark: Deliver Personalized Experiences in a Fraction of the Time

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Revitalizing Medicare Advantage Member Engagement with Direct Mail

This whitepaper explores the critical role of direct mail within the digital age, particularly in engaging Medicare Advantage (MA) members. By integrating innovative direct mail with modern digital strategies and leveraging the emotional resonance of Hallmark greeting cards, health plans can sig…
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Lead Nurturing Best Practices to Connect You With Clients and Win Business

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Account Management Best Practices | Treat Every Customer Like a VIP

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Consumer Emotions: The Heart of Health Insurance Marketing Success

It is essential for health insurance companies to focus on connecting with consumers and personalizing interactions to deliver individualized experiences. The most successful health insurance companies are the ones that positively engage individuals and promote brand trust by connecting emotionally …
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