Meet Mail to One from Hallmark Business Connections. It’s an easy, fast and flexible business solution that gives you on-demand card-sending opportunities for occasions when bulk sending isn’t needed. A professional way for you to select a single greeting card online, personalize it for a specific i…

Getting noticed is getting harder and harder. In the current business environment, more people than ever are battling for consumers’ time. Learn three marketing tactics to set you apart from the rest of the noise in this overcrowded market we call 2022.

Few veterinary practices celebrate or recognize pet life events — birthdays, anniversaries and sorrowful occasions, for example. These are missed opportunities to do something incredibly touching for your clients. By celebrating the life events and milestones of pets, veterinary teams can increase c…

Isolation is pervasive in today’s climate, and brands have a moral imperative to talk about it, address it, and act with empathy as consumers try to find their way through this new world.

There’s real power in sending a handwritten note to a customer: a card to thank a customer for subscribing, to celebrate with a customer for completing her first project with you, and so forth. Most powerful are notes sent to customers at emotionally charged junctures: follow-ups sent to ease the af…

It’s not uncommon to feel lost for words when an employee experiences the death of a family member or friend. You may feel that no amount of words or supportive gifts will help your colleague or employee cope with the loss of someone they loved. It’s hard to know where to draw the line, too. Althoug…

In the fast-paced business world, showing appreciation can make a significant impact on relationships with clients and employees. This article provides 25 simple yet powerful messages to express care and gratitude during various life events, from promotions to personal hardships. Learn how to use th…

When an employee, client, or customer experiences a loss, knowing what to write in a sympathy card can be challenging. This blog provides thoughtful tips to help you express genuine condolences professionally, ensuring your message offers comfort and support. Learn how to balance compassion with pro…

Memorable moments create opportunities for businesses to engage with their customers in new, highly effective ways by bringing forward the human side of their companies. This is what we call “life event marketing.”

Marketers today have access to endless tools that can help them get to know consumers, and as more companies lean into technology to help them gather data, consumers have come to expect more, too. Since businesses now have access to so much client information, it benefits them to create individual m…

Sending greeting cards for life events connects you with your customers, employees and prospects at times when something momentous is happening in their lives.

Expressing sympathy and care during difficult times is essential for building strong business relationships. This article explores three effective ways to use business greeting cards to convey genuine concern and support. Learn what to write in sympathy cards to show your clients and employees that …