
Article
How Cards Can Improve Networking in B2B
Networking is the cornerstone of the B2B sector, crucial for growth and unlocking new opportunities. In a fast-paced business environment, cultivating and maintaining professional relationships can be challenging. Imagine having a tool that could elevate your networking efforts and make a lasting im…

Article
Consumer Emotions: The Heart of Health Insurance Marketing Success
It is essential for health insurance companies to focus on connecting with consumers and personalizing interactions to deliver individualized experiences. The most successful health insurance companies are the ones that positively engage individuals and promote brand trust by connecting emotionally …

Article
Get an A+ in Student Encouragement: Creative Ways Teachers Can Encourage and Connect with Students
Teachers are some of the best cheerleaders in kids’ lives, and they’re always on the lookout for great ways to inspire, encourage and support their students. Whether it’s in the classroom, at Sunday school, in front of the piano or on the field, the tools educators use to connect with kids can help …

Article
Greeting Cards Create Genuine Connections with Hispanic Customers and Employees
You probably already know that creating a connection with your Hispanic employees and customers requires more than translating a few words into Spanish … quite a bit more, actually. Businesses that are thriving in today’s diverse multicultural landscape know that their Hispanic clients and team memb…

Article
Celebrate Top Performers: Employee of the Month Ideas That Motivate and Inspire
It’s important to recognize employees for their hard work, and Employee of the Month awards are a great way to highlight the efforts of top performers across your organization. Being recognized at work is always a great feeling, so when managers take a few moments to call out those who have gone abo…

Article
How Care from Hallmark Increases Compassion in Customer Service
Compassion in customer service can transform customer interactions and build lasting relationships. This article explores how the Care solution from Hallmark enables customer service representatives to go beyond resolving issues and form real human connections. Learn how sending thoughtful Hallmark …

Article
How the Care Solution Enables Customer Retention
Keeping customers loyal is crucial for businesses. However, often overlooked are those that reside at the heart of customer retention: call center employees. Acting as the first responders to customer inquiries and concerns, call center employees are the front-line defenders of your brand. They keep…

Article
Moving Beyond the Tagline: The Role of Authenticity in Customer Retention
Building customer brand relationships is intrinsically tied to business authenticity. When a business remains true to its values, it is more likely to align with the preferences and needs of its customers, which in turn results in improved products and services, enhancing overall customer satisfacti…

Article
Beyond Policies: Cultivating Trust in Insurance Relationships
Building trust in insurance relationships goes beyond just selling policies. This blog discusses how showing genuine care and empathy can transform your role from an insurance provider to a trusted partner. Learn how consistent, heartfelt gestures can significantly enhance customer loyalty and reten…

Article
These 3 Communication Strategies Give Customers More to Love About Your Brand
Want to make your brand irresistible to customers? This article reveals three powerful communication strategies that can deepen customer loyalty and enhance your brand's appeal. By focusing on personalized interactions, emotional connections, and thoughtful gestures, you can create memorable experie…

Video
Connecting with Customers Through the Feel-Good Power of Empathy
The challenge to differentiate based upon customer experience takes emotional intelligence with a good dose of empathy. Watch our video on how to connect with your customers through the feel-good power of empathy.

Article
What’s the Biggest Differentiator Among Health Insurance Providers Today? Empathy
Empathy is emerging as the biggest differentiator among health insurance providers today. This blog explores how understanding and addressing customer needs can set your company apart in a competitive market. Learn how an empathy-first approach can enhance customer loyalty, reduce churn, and build a…