People-First Growth

Enhancing and improving the customer experience continues to be a top priority for companies both big and small. In fact, 86% of buyers today say they are willing to pay more for a great customer experience. Sure, a lot of us may offer a great product or service, but customers today want to feel des…

These days, customers are used to the very best. Competition among businesses is stiff, so companies are pulling out all the stops to provide a great experience to win more customers. This culture is now so commonplace that clients and buyers expect certain standards—or they go elsewhere. Below, we …

Administrative Professionals Day. National Secretaries Day. Admin Day. Whatever you call it, it’s worth marking on your calendar. However, too many businesses let the holiday slip by uncelebrated. It takes just minutes to make employees feel appreciated. Check out our ideas below to get started reco…

Small Business Week is a fantastic opportunity to celebrate and support the hardworking entrepreneurs and small business owners in your community. This article offers five creative ways to promote your small business during this special week, including thanking your clients and customers, offering s…

Companies can utilize the power of a handwritten note to express gratitude and recognition of their employees and customers.

Turning first-time buyers into lifelong customers can be a challenge. But one simple concept can help make it much, much easier. The secret? Empathy.