Send Corporate Sympathy Cards to Show Customers and Employees How Much You Care

Sending corporate sympathy cards is one of the most heartfelt ways you can demonstrate how much your business cares. It can also feel like one of the trickiest times to say and do the right thing. When you send professional sympathy messages for coworkers, condolence messages for a colleague or notes of support for business acquaintances or employees, it is important to convey not only your sympathy, but also the ways in which you are there to guide or support them.

It’s fun to think of ways to share your appreciation for customers and employees throughout the year on special days like birthdays and holidays, but when it comes to conveying your sympathy, it can feel a little trickier to say and do the right thing. But don’t worry—HBC is here to help!

Authentic Human Connection

At Hallmark Business Connections, we know the power of human connection. Especially during difficult times, the connections we make can be our lifelines. From Sympathy Cards to Encouragement Cards, Care and Concern to Just Because, we offer a variety of greetings that will help you convey all the ways you care about your employees, colleagues and customers.

Why send sympathy cards? Especially during difficult times, it’s important to know that those you’ve come to count on and trust are in your corner. When a trusted business sends a condolence greeting card to a customer who has experienced a loss, it makes a lasting impression that increases trust and loyalty. Likewise, when an employee or colleague receives a sympathy card from an employer, it solidifies the caring relationship and builds trust.

Eighty-two percent of those who receive Hallmark cards in the mail report feeling a stronger understanding of the sender’s brand.

Ninety percent of direct mail is opened by recipients.

Personalization Makes Your Greeting Stand Out

When you use your recipient’s name and write a card that’s specifically for them, it makes a difference. It shows that you’ve taken the time to acknowledge a profound personal event and express feelings of empathy for their grief. It only takes a few moments, but the time you take to let customers, clients, vendors, colleagues, employees, coworkers and others know that you are sincerely sorry for their loss will make a positive, long-lasting impact on your relationships.

There are many ways you can personalize your sympathy greetings. Stock up on Sympathy Cards to have on hand for unexpected moments when you need to ensure you get a caring message out quickly. Our in-house Hallmark writers will help you craft the perfect message for your cards so you can be assured of sending professional cards that convey your sympathy.

What to Write in a Sympathy Card

Sympathy greeting cards can feel like some of the most challenging to write. That’s because reaching out to share meaningful condolences requires a balance between professionalism and expressing sincere empathy for a personal loss.

It’s important to acknowledge their loss with a balance of caring professionalism and warmth. Need a few ideas? Here are some quick, professional sympathy messages that will get you started:

So very sorry for your loss. Please know I am thinking of you and your family during this difficult time.

You are a valued customer. Keeping you close in thought during this sad time.

I know how close you and your [mom/dad] were. Thinking of you and wishing you happy memories.

My thoughts are with you during this difficult time.

Sending caring thoughts to you and your family at this sad time.

Words can’t begin to express how sorry I was to hear about your loss. Please know that you have my deepest sympathy.

Our team is thinking of you and your family and wishing you peace during this sad time.

I am so very sorry for your loss. Thinking of you and wishing you peace.

May happy memories hold a special place in your heart. Thinking of you and your family during this time.

Wishing you strength and comfort as you remember your [mom/dad].

In addition to bulk greetings, take advantage of HBC’s Mail to One greetings that can be personalized online for a single recipient. Hallmark will stamp and mail your greeting for you, saving valuable time as you extend your condolences to key customers, clients and employees. Also great for birthdays, anniversaries and other individual occasions, Mail to One cards are an easy on-demand solution that allows you to send highly personalized greetings to your business contacts. Simply select the greeting you want to send, along with the inside sentiment that is just right for your recipient, and Hallmark will ensure your card is in the mail by the next business day.

At HBC, not only do we have a variety of greetings and business solutions to help you make card sending easy, we also have corporate gifts, like fresh cut flower delivery, making it easy for you to pair your well wishes with a lovely bouquet to express your sympathy to the family.

When you send a sympathy greeting card, you are letting the recipient know that they are on your mind during their time of grief. Especially when hardship hits, it’s important to remind customers, clients and colleagues how important they are to you. A lovely greeting card with a few sincere words from you can make all the difference when it comes to letting them know they are remembered and cared about during one of their most difficult personal moments.

Want more suggestions? Read What to Write in a Sympathy Card From Your Company to deliver the perfect condolence messages.